(HEPS) D-MARKET Electronic - Ratings and Ratios

D-MARKET Electronic Services & Trading A.S., known as Hepsiburada, is a leading e-commerce platform in Turkey, operating under the ticker symbol HEPS on NASDAQ. Established in 2000 and based in Istanbul, the company serves as a strategic bridge between Europe and Asia, leveraging Turkeys unique geographical position to connect diverse markets.

As a subsidiary of Joint Stock Company Kaspi.kz since January 29, 2025, Hepsiburada offers a broad range of products, including electronics, books, sports equipment, and home goods through its platform. Beyond retail, the company provides essential services like on-demand grocery delivery through Hepsiburada Market, last-mile delivery via HepsiJet, and logistics solutions with HepsiLojistik. Additionally, Hepsiburada extends its reach through international product discovery via HepsiGlobal and offers financial services with Hepsipay, enhancing consumer convenience and financial inclusion.

Financially, Hepsiburada presents a market capitalization of approximately $1.2 billion, reflecting its significant presence in Turkeys e-commerce sector. The companys price-to-book ratio of 11.82 indicates a high valuation of its assets, likely due to growth prospects. The price-to-sales ratio of 0.03 suggests potential undervaluation relative to its revenue, possibly indicating low margins or a growth-focused strategy. The absence of P/E ratios may point to a focus on reinvestment over immediate profitability.

Strategically, Hepsiburada benefits from its diversified revenue streams and the resources provided by Kaspi.kz, offering stability and growth opportunities. Investors may view the company as a gateway to Turkeys expanding digital economy, supported by a robust infrastructure and a wide array of consumer services.