(NATR) Natures Sunshine Products - Ratings and Ratios

Exchange: NASDAQ • Country: United States • Currency: USD • Type: Common Stock • ISIN: US6390271012

Supplements, Herbal Remedies, Personal Care, Weight Management

Dividends

Currently no dividends paid
Risk via 10d forecast
Volatility 46.2%
Value at Risk 5%th 61.7%
Relative Tail Risk -18.71%
Reward TTM
Sharpe Ratio 0.86
Alpha 32.84
CAGR/Max DD 0.91
Character TTM
Hurst Exponent 0.355
Beta 0.257
Beta Downside 0.177
Drawdowns 3y
Max DD 45.66%
Mean DD 17.24%
Median DD 17.87%

Description: NATR Natures Sunshine Products October 28, 2025

Natures Sunshine Products, Inc. (NASDAQ: NATR) is a U.S.–based natural health and wellness company that manufactures and distributes nutritional supplements and personal-care items across North America, Europe, Asia, and Latin America. Its portfolio spans blood-sugar, bone, cellular, cognitive, joint, mood, sexual health, sleep, sports-energy, vision, immune, cardiovascular, and digestive supplements, as well as aloe-based lotions, herbal shampoos, toothpaste, and weight-management products, sold under the Nature’s Sunshine and Synergy WorldWide brands through a direct-to-consumer model and a network of independent consultants.

Key recent metrics (FY 2023): total net revenue ≈ $226 million, gross margin ≈ 38%, and cash & cash equivalents ≈ $30 million, with a net loss of about $10 million reflecting ongoing restructuring costs. The global natural-supplement market is projected to expand at a ~6% CAGR through 2028, driven by an aging population and rising consumer preference for “clean-label” products-both tailwinds that could support NATR’s top-line growth if it can capture share in the e-commerce channel, which now accounts for roughly 25% of its sales.

For a deeper, data-driven look at NATR’s valuation metrics and peer comparisons, you might find the analysis on ValueRay worth a quick glance.

Piotroski VR‑10 (Strict, 0-10) 8.5

Net Income (15.1m TTM) > 0 and > 6% of Revenue (6% = 28.5m TTM)
FCFTA 0.12 (>2.0%) and ΔFCFTA 6.64pp (YES ≥ +1.0pp, WARN ≥ +0.5pp)
NWC/Revenue 21.59% (prev 21.65%; Δ -0.07pp) (YES ≤20% & Δ≤-1pp; WARN ≤25% & Δ≤0 oder ≤40% & Δ≤-3pp)
CFO/TA 0.14 (>3.0%) and CFO 37.6m > Net Income 15.1m (YES >=105%, WARN >=100%)
Net Debt (-81.3m) to EBITDA (42.0m) ratio: -1.94 <= 3.0 (WARN <= 3.5)
Current Ratio 2.22 (target 1.5–3.0; WARN 1.2–<1.5 or >3.0–5.0; CFO/TA gate active)
Outstanding Shares last Quarter (18.0m) change vs 12m ago -4.53% (target <= -2.0% for YES)
Gross Margin 72.28% (prev 71.43%; Δ 0.85pp) >=18% & Δ>=+0.5pp (WARN >=15% & Δ>=0)
Asset Turnover 186.0% (prev 181.4%; Δ 4.62pp) >=50% & Δ>=+2pp (WARN >=35% & Δ>=0)
Interest Coverage Ratio 385.9 (EBITDA TTM 42.0m / Interest Expense TTM 71.0k) >= 6 (WARN >= 3)

Altman Z'' 5.87

(A) 0.39 = (Total Current Assets 186.1m - Total Current Liabilities 83.6m) / Total Assets 264.8m
(B) 0.27 = Retained Earnings (Balance) 72.8m / Total Assets 264.8m
(C) 0.11 = EBIT TTM 27.4m / Avg Total Assets 255.1m
(D) 1.64 = Book Value of Equity 160.5m / Total Liabilities 98.1m
Total Rating: 5.87 = (6.56 * A) + (3.26 * B) + (6.72 * C) + (1.05 * D)

ValueRay F-Score (Strict, 0-100) 74.67

1. Piotroski 8.50pt
2. FCF Yield 10.88%
3. FCF Margin 6.59%
4. Debt/Equity 0.09
5. Debt/Ebitda -1.94
6. ROIC - WACC (= 3.18)%
7. RoE 9.51%
8. Rev. Trend 56.21%
9. EPS Trend 10.99%

What is the price of NATR shares?

As of December 14, 2025, the stock is trading at USD 22.74 with a total of 158,888 shares traded.
Over the past week, the price has changed by +3.93%, over one month by +9.91%, over three months by +34.08% and over the past year by +43.74%.

Is NATR a buy, sell or hold?

Natures Sunshine Products has received a consensus analysts rating of 5.00. Therefore, it is recommended to buy NATR.
  • Strong Buy: 2
  • Buy: 0
  • Hold: 0
  • Sell: 0
  • Strong Sell: 0

What are the forecasts/targets for the NATR price?

Issuer Target Up/Down from current
Wallstreet Target Price 22.5 -1.1%
Analysts Target Price 22.5 -1.1%
ValueRay Target Price 22.8 0.3%

NATR Fundamental Data Overview December 10, 2025

Market Cap USD = 368.8m (368.8m USD * 1.0 USD.USD)
P/E Trailing = 25.8148
P/E Forward = 16.0256
P/S = 0.7771
P/B = 2.385
Beta = 0.962
Revenue TTM = 474.5m USD
EBIT TTM = 27.4m USD
EBITDA TTM = 42.0m USD
Long Term Debt = 14.3m USD (from capitalLeaseObligations, last quarter)
Short Term Debt = 4.60m USD (from shortTermDebt, last quarter)
Debt = 14.3m USD (from shortLongTermDebtTotal, last quarter)
Net Debt = -81.3m USD (from netDebt column, last quarter)
Enterprise Value = 287.5m USD (368.8m + Debt 14.3m - CCE 95.6m)
Interest Coverage Ratio = 385.9 (Ebit TTM 27.4m / Interest Expense TTM 71.0k)
FCF Yield = 10.88% (FCF TTM 31.3m / Enterprise Value 287.5m)
FCF Margin = 6.59% (FCF TTM 31.3m / Revenue TTM 474.5m)
Net Margin = 3.18% (Net Income TTM 15.1m / Revenue TTM 474.5m)
Gross Margin = 72.28% ((Revenue TTM 474.5m - Cost of Revenue TTM 131.5m) / Revenue TTM)
Gross Margin QoQ = 73.28% (prev 71.72%)
Tobins Q-Ratio = 1.09 (Enterprise Value 287.5m / Total Assets 264.8m)
Interest Expense / Debt = 0.18% (Interest Expense 26.0k / Debt 14.3m)
Taxrate = 42.77% (4.14m / 9.67m)
NOPAT = 15.7m (EBIT 27.4m * (1 - 42.77%))
Current Ratio = 2.22 (Total Current Assets 186.1m / Total Current Liabilities 83.6m)
Debt / Equity = 0.09 (Debt 14.3m / totalStockholderEquity, last quarter 160.5m)
Debt / EBITDA = -1.94 (Net Debt -81.3m / EBITDA 42.0m)
Debt / FCF = -2.60 (Net Debt -81.3m / FCF TTM 31.3m)
Total Stockholder Equity = 158.7m (last 4 quarters mean from totalStockholderEquity)
RoA = 5.70% (Net Income 15.1m / Total Assets 264.8m)
RoE = 9.51% (Net Income TTM 15.1m / Total Stockholder Equity 158.7m)
RoCE = 15.84% (EBIT 27.4m / Capital Employed (Equity 158.7m + L.T.Debt 14.3m))
RoIC = 9.88% (NOPAT 15.7m / Invested Capital 158.7m)
WACC = 6.70% (E(368.8m)/V(383.0m) * Re(6.96%) + D(14.3m)/V(383.0m) * Rd(0.18%) * (1-Tc(0.43)))
Discount Rate = 6.96% (= CAPM, Blume Beta Adj.) -> floored to rf + 0.7*ERP = 8.05%
Shares Correlation 3-Years: -100.0 | Cagr: -3.57%
[DCF Debug] Terminal Value 75.00% ; FCFE base≈23.8m ; Y1≈19.5m ; Y5≈13.9m
Fair Price DCF = 14.65 (DCF Value 256.3m / Shares Outstanding 17.5m; 5y FCF grow -21.80% → 3.0% )
EPS Correlation: 10.99 | EPS CAGR: -15.60% | SUE: 1.07 | # QB: 1
Revenue Correlation: 56.21 | Revenue CAGR: 2.28% | SUE: 2.04 | # QB: 1
EPS next Quarter (2026-03-31): EPS=0.18 | Chg30d=-0.035 | Revisions Net=-1 | Analysts=2
EPS next Year (2026-12-31): EPS=1.00 | Chg30d=+0.125 | Revisions Net=+1 | Growth EPS=-13.4% | Growth Revenue=+3.5%

Additional Sources for NATR Stock

News: Wall Street Journal | Benzinga | Yahoo Finance
Tweets: X | Stocktwits
Fund Manager Positions: Dataroma | Stockcircle