(SSP) E. W. Scripps - Ratings and Ratios

The E.W. Scripps Company (NASDAQ:SSP) is a media enterprise operating through a diverse portfolio of local television stations, national news, entertainment networks, and digital platforms. Founded in 1878 and headquartered in Cincinnati, Ohio, the company is structured into three primary segments: Local Media, Scripps Networks, and Other.

The Local Media segment includes 61 broadcast television stations across 41 markets, producing news, sports, and entertainment content. It also offers digital operations, syndicated programming, and advertising services. The Scripps Networks segment operates a suite of national networks, including Scripps News, Court TV, and entertainment brands like Bounce, Defy TV, Grit, ION Mystery, and Laff. These networks are distributed via over-the-air broadcast, cable/satellite, connected TV, and digital platforms. Additionally, the company provides digital solutions such as Nuvyyos DVR products and the Scripps National Spelling Bee.

Technically, SSP is currently trading below its SMA 20, SMA 50, and SMA 200 at $1.49, with an average 20-day volume of 462,066 shares. The stock exhibits moderate volatility, with an ATR of 0.16. Fundamentally, the company has a market cap of $139.91M, a forward P/E of 3.66, and a P/B ratio of 0.17, indicating undervaluation. However, the negative RoE of -16.81% reflects profitability challenges.

3-Month Forecast: Based on technical and fundamental analysis, SSP is expected to remain under pressure in the near term. The stocks downtrend and negative momentum indicators suggest limited upside. However, the low valuation metrics, particularly the P/B and P/S ratios, may attract value investors seeking turnaround opportunities.