(BFH) Bread Financial Holdings - Ratings and Ratios

Exchange: NYSE • Country: United States • Currency: USD • Type: Common Stock • ISIN: US0185811082

BFH: Credit Cards, Loans, Financing, Payment Solutions, Digital Wallets

Bread Financial Holdings, Inc. (NYSE:BFH) is a leading provider of tech-driven payment and lending solutions, serving both consumers and consumer-based industries across North America. The company specializes in credit card and loan financing services, offering risk management solutions, account origination, and funding services for private label and co-brand credit card programs. It also operates the Comenity-branded general-purpose cash-back credit card, which is a popular choice for consumers looking for rewards programs.

One of the key strengths of Bread Financial is its ability to manage and service the loans it originates. This includes handling private label, co-brand, and general-purpose credit card programs, as well as installment loans and split-pay products. The company also provides marketing, data, and analytics services, which help its partners optimize their financial offerings and improve customer engagement.

Bread Financial has developed an enhanced digital suite that includes a unified software development kit (SDK). This SDK allows merchants and partners to seamlessly integrate Breads suite of products into their platforms, promoting credit and payment options earlier in the shopping experience. This approach not only enhances the customer experience but also drives higher conversion rates for merchants.

Through its Bread platform, the company offers a robust suite of application programming interfaces (APIs) that enable merchants and partners to integrate online point-of-sale financing and other digital payment products. Breads products are marketed under the Bread CashbackTM, Bread PayTM, and Bread SavingsTM brands, each tailored to meet specific consumer and merchant needs.

Formerly known as Alliance Data Systems Corporation, the company rebranded as Bread Financial Holdings, Inc. in March 2022. This rebranding reflects its focus on digital innovation and its commitment to simplifying financial transactions for consumers and businesses alike. Incorporated in 1995 and headquartered in Columbus, Ohio, Bread Financial has established itself as a trusted name in the consumer finance industry.

From a financial standpoint, Bread Financial Holdings, Inc. has a market capitalization of $3.12 billion USD, with a price-to-earnings (P/E) ratio of 11.32 and a forward P/E of 9.23. The companys price-to-book (P/B) ratio is 1.02, and its price-to-sales (P/S) ratio is 1.26. These metrics provide investors with a clear view of the companys valuation and its potential for future growth.

For investors and fund managers, Bread Financials focus on digital innovation, its robust suite of financial products, and its strong financial position make it an attractive option in the consumer finance sector. The companys ability to integrate cutting-edge technology into its payment and lending solutions positions it well to capitalize on the growing demand for seamless and efficient financial services.

Additional Sources for BFH Stock

BFH Stock Overview

Market Cap in USD 2,390m
Sector Financial Services
Industry Credit Services
GiC Sub-Industry Consumer Finance
IPO / Inception 2001-06-15

BFH Stock Ratings

Growth 5y 50.7%
Fundamental 32.9%
Dividend 45.5%
Rel. Strength Industry 7.53
Analysts 3.47/5
Fair Price Momentum 46.90 USD
Fair Price DCF 875.01 USD

BFH Dividends

Dividend Yield 12m 1.72%
Yield on Cost 5y 4.01%
Annual Growth 5y -3.52%
Payout Consistency 90.5%

BFH Growth Ratios

Growth Correlation 3m -66.6%
Growth Correlation 12m 85%
Growth Correlation 5y 9.8%
CAGR 5y 17.82%
CAGR/Max DD 5y 0.26
Sharpe Ratio 12m -0.34
Alpha 16.17
Beta 1.35
Volatility 49.40%
Current Volume 1114.5k
Average Volume 20d 896.6k
What is the price of BFH stocks?
As of March 14, 2025, the stock is trading at USD 47.55 with a total of 1,114,501 shares traded.
Over the past week, the price has changed by -3.63%, over one month by -22.13%, over three months by -26.90% and over the past year by +25.84%.
Is Bread Financial Holdings a good stock to buy?
Neither. Based on ValueRay Fundamental Analyses, Bread Financial Holdings is currently (March 2025) neither a good nor a bad stock to buy. It has a ValueRay Fundamental Rating of 32.87 and therefor a neutral outlook according to the companies health.
Based on ValueRays Analyses, Dividends and Discounted-Cash-Flow, the Fair Value of BFH as of March 2025 is 46.90. This means that BFH is currently overvalued and has a potential downside of -1.37%.
Is BFH a buy, sell or hold?
Bread Financial Holdings has received a consensus analysts rating of 3.47. Therefor, it is recommend to hold BFH.
  • Strong Buy: 4
  • Buy: 2
  • Hold: 9
  • Sell: 2
  • Strong Sell: 0
What are the forecast for BFH stock price target?
According to ValueRays Forecast Model, BFH Bread Financial Holdings will be worth about 51.8 in March 2026. The stock is currently trading at 47.55. This means that the stock has a potential upside of +8.92%.
Issuer Forecast Upside
Wallstreet Target Price 70.5 48.3%
Analysts Target Price 65.5 37.8%
ValueRay Target Price 51.8 8.9%