(PRFO) Profoto Holding AB - Ratings and Ratios

Exchange: ST • Country: Sweden • Currency: SEK • Type: Common Stock • ISIN: SE0015962147

PRFO: Flashes, Monolights, Studiopacks, Softboxes, Remote, Stands, Accessories

Profoto Holding AB, a company with a rich history dating back to 1968, specializes in designing and manufacturing high-end lighting equipment for professional photographers. With a strong presence in Sweden and a significant international footprint, the company caters to the needs of photographers across the globe. Its product portfolio includes a wide range of on and off-camera flashes, monolights, and studiopacks, all of which are designed to deliver exceptional lighting quality and versatility.

The company's product lineup also features an extensive array of light modifiers, such as softboxes, umbrellas, beauty dishes, and reflectors, which enable photographers to shape and control light with precision. Additionally, Profoto offers a variety of accessories, including bags, batteries, cables, and stands, to support photographers in their work. Its air remotes, for instance, provide a convenient and efficient way to control lighting setups, while its smartphone photography products, such as smartphone lights and light shaping tools, cater to the growing demand for high-quality mobile photography.

Profoto's products are available through a network of dealers and rental companies, as well as online, making it easily accessible to photographers worldwide. The company's commitment to innovation and quality has earned it a reputation as a leading provider of professional lighting equipment. With its headquarters in Sundbyberg, Sweden, Profoto Holding AB is a publicly traded company, listed under the ISIN code SE0015962147, and classified under the GICS Sub Industry of Leisure Products.

As a company that has been at the forefront of the photography industry for over five decades, Profoto has developed a deep understanding of the needs and preferences of professional photographers. Its products are designed to meet the highest standards of quality, reliability, and performance, and are used by some of the world's most renowned photographers. With a strong online presence, including its website at https://www.profoto.com, Profoto provides a wealth of resources and information for photographers, from product tutorials and workshops to inspirational stories and behind-the-scenes insights.

Additional Sources for PRFO Stock

Tweets: X Stocktwits
Fund Manager Positions: Dataroma Stockcircle

PRFO Stock Overview

Market Cap in USD 145m
Sector Consumer Cyclical
Industry Leisure
GiC Sub-Industry Leisure Products
IPO / Inception

PRFO Stock Ratings

Growth 5y -82.8%
Fundamental 49.0%
Dividend 65.7%
Rel. Strength Industry -221
Analysts -
Fair Price Momentum 34.10 SEK
Fair Price DCF 47.22 SEK

PRFO Dividends

Dividend Yield 12m 9.62%
Yield on Cost 5y 5.04%
Annual Growth 5y 2.33%
Payout Consistency 97.3%

PRFO Growth Ratios

Growth Correlation 3m -86.1%
Growth Correlation 12m -90.8%
Growth Correlation 5y -82.3%
CAGR 5y -16.53%
CAGR/Mean DD 5y -0.58
Sharpe Ratio 12m -0.92
Alpha -49.30
Beta 0.02
Volatility 53.55%
Current Volume 6.9k
Average Volume 20d 49.1k
What is the price of PRFO stocks?
As of January 22, 2025, the stock is trading at SEK 39.00 with a total of 6,862 shares traded.
Over the past week, the price has changed by +2.90%, over one month by +0.00%, over three months by -28.83% and over the past year by -40.93%.
Is Profoto Holding AB a good stock to buy?
Partly, yes. Based on ValueRay Fundamental Analyses, Profoto Holding AB (ST:PRFO) is currently (January 2025) ok to buy, but has to be watched. It has a ValueRay Fundamental Rating of 48.95 and therefor a somewhat positive outlook according to the companies health.
Based on ValueRays Analyses, Dividends and Discounted-Cash-Flow, the Fair Value of PRFO as of January 2025 is 34.10. This means that PRFO is currently overvalued and has a potential downside of -12.56%.
Is PRFO a buy, sell or hold?
Profoto Holding AB has no consensus analysts rating.
What are the forecast for PRFO stock price target?
According to ValueRays Forecast Model, PRFO Profoto Holding AB will be worth about 36.8 in January 2026. The stock is currently trading at 39.00. This means that the stock has a potential downside of -5.56%.
Issuer Forecast Upside
Wallstreet Target Price 63 61.5%
Analysts Target Price - -
ValueRay Target Price 36.8 -5.6%