(TOURN) Tourn International - Ratings and Ratios

Tourn International AB (publ) operates as a technology-driven advertising solutions provider, specializing in connecting brands with influencers and publishers across social media platforms. The companys platform leverages advanced technology to enable media houses to execute targeted advertising campaigns while empowering influencers and publishers to monetize their digital content effectively. Headquartered in Stockholm, Sweden, Tourn International AB was established in 2010 under the name INEV Studios AB (publ) before rebranding in 2015. Its services are integral to the digital advertising ecosystem, particularly within the Nordic markets, where it has established a reputation for innovative advertising solutions.

The companys technology facilitates seamless integration of advertising campaigns across multiple social media platforms, ensuring optimal reach and engagement for brands. Additionally, Tourn International AB provides publishers and influencers with tools to maximize their revenue streams through data-driven advertising strategies. Its platform is known for its user-friendly interface and robust analytics, which enable real-time monitoring of campaign performance.

Tourn International AB is listed on the Stockholm Stock Exchange under the ticker symbol TOURN, classified under the Interactive Media & Services sub-industry. The companys market capitalization stands at 62.23M SEK, with a price-to-book ratio of 2.87, indicating a premium valuation relative to its book value. The forward price-to-earnings ratio of 13.16 suggests investor confidence in the companys future profitability, despite a current negative return on equity of -77.45%.

From a technical perspective, the stock has been trading below its 200-day simple moving average (SMA) of 8.09, with shorter-term SMA levels at 6.58 (20-day) and 6.50 (50-day). The average true range (ATR) of 0.63 reflects moderate volatility, while the average 20-day volume of 14,729 shares indicates limited trading activity. The last price of 6.32 SEK is near the lower end of its recent trading range.

Over the next three months, Tourn International ABs stock price is expected to face resistance at the 6.58 level (20-day SMA) and potentially encounter selling pressure near the 6.50 mark (50-day SMA). The downside risk is supported by the negative price-to-earnings ratio and the stocks current position below the 200-day SMA. However, the forward P/E of 13.16 suggests that investors are pricing in future earnings growth, which could act as a catalyst if the company demonstrates improved profitability.

The low average volume of 14,729 shares over the past 20 days may lead to heightened volatility, as even modest trading activity could significantly impact the stock price. The ATR of 0.63 indicates that price fluctuations are likely to remain within a manageable range, but traders should remain cautious due to the stocks current downtrend.

In conclusion, Tourn International ABs stock is likely to remain under pressure in the near term, with key resistance levels at 6.58 and 6.50. While the companys focus on technology-driven advertising solutions positions it well in the growing digital advertising market, its negative return on equity and lack of profitability are significant concerns. Investors should monitor the companys ability to turn profitable and improve its financial health to justify its current valuation.